Established in June of 2020, "Jackalope" is the working title for all clothing related projects designed and developed by myself (Jackson Smith). "Jackalope" was created as a creative outlet to share messages and ideologies through the medium of clothing. This includes anything from personal pieces to 1-off's to full scale releases. My whole life I have observed and experimented with clothing design, and have always had a sort of "brand" of my own. "Jackalope" is the latest and greatest of this journey, its the most modern depiction of the same design philosophies I have followed my entire life.
In the future I hope to build a community around Jackalope, I want to create something with a significant cultural impact, something people cherish. I am concerned with finding a format in which I can do this sustainably.
- Jackson Smith
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